Various causes can cause this low traffic, but there is one that stands out above all others: the lack of visits to our online store. To remedy this uncomfortable situation, there is a reliable and effective solution: position yourself at the top of google search results. To achieve this, there are two different marketing strategies: seo ( search engine optimization ) and sem ( search engine marketing ). In this post, I will give you some guidelines so that you can choose the strategy that best suits the needs of your online business. The acronym “SEO” derives from the English “ search engine optimization ”, which in Spanish literally means search engine optimization. In a few words, SEO is a set of techniques aimed at positioning in search engines, that is, to improve the visibility of a website in the organic results of the different search engines (especially the most used, google).

The Two Main Factors on Which Seo Is Based to Improve the Visibility

Seo on-page is responsible for optimizations within the website itself. While seo off-page is focused on external elements that influence the positioning of the website. The acronym “sem”, on the other hand, derives from the English “ search engine marketing. Which would literally mean in spanish, marketing in search engines. Although when we refer to sem we talk about Cayman Islands WhatsApp Number Marketing Lists paid online marketing techniques for search engine positioning. The truth is that sem encompasses all online marketing techniques and strategies in search engines paid or not. If we understand by sem its first meaning, that is, campaigns through paid ads in search engines. There are two main types of these ads in google: google adwords and google shopping.

Seo Is Not Free as It Requires a Lot of Work and Dedication

Cayman Islands WhatsApp Number Marketing Lists

The acronym “sem”, on the other hand, derives from the english “ search engine marketing ”. Which would literally mean in Spanish, marketing in search engines. Although when we refer to sem we talk about paid online marketing techniques for search engine positioning. The truth is that sem encompasses all online marketing techniques and strategies in search engines paid or not. If we understand by sem its first meaning, that is, campaigns through paid ads in search engines. There are two main types of these ads in google AdWords and google shopping. Google Adwords is the most popular and used advertising strategy in the american search engine. And its ads usually appear above the first organic results.

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